FAT Support for our Franchisees
With a combined experience of hundreds of years of restaurant operations across all restaurant industry segments, FAT harnesses its multi-brand, global platform to provide world-class guidance and achieve synergies across the franchisee family.
Committed to our shared success
When franchisees join the FAT Brands Family, they receive the support provided by an organization committed to their success. FAT Brands franchisees will also benefit from the experience of a professional management team. FAT Brands has developed an effective, systematic process to get our franchisees up and running quickly. This includes Real Estate & Development, Design & Build, Supply Chain & Equipment Procurement, Training & Ongoing Operations, Marketing, PR & Creative support.
Real Estate & Development
Site selection & Demographic analysis
We offer many unique store development models for our franchisees. Each location varies, and our development flexibility allows our franchisees to build the right restaurant model suitable to their market and the specific location within their market. We have a rigorous site selection process and utilize many tools to analyze proposed real estate sites.
Design & Build
A one stop shop for building
As a franchisee, you receive guidance in the design and layout of your restaurant. We specify the equipment needs for each location (e.g. freezers, fryers, grills, etc.) and provide guidance in the selection of contractors and vendors. We require that you use an approved architect, kitchen designer, and signage company. FAT Brands provides design & material specifications, signage specifications, and other design materials to assist you in building your restaurant.
Supply Chain & Equipment Procurement
The right quality and quantity
With our global footprint, FAT Brands partners with recognized distribution networks on behalf of the brands — affording franchisees more competitive prices. We provide guidance and specifications of approved products and assist in locating vendors for each franchisee. This process helps to ensure quality, consistency, and cost-effectiveness throughout the franchise system.
Training & Ongoing Operations
Maintaining the highest standards
Proper training is essential for maintaining the consistency and integrity of a restaurant. FAT Brands sets rigorous standards for staff development. We conduct a detailed and focused training program for your key personnel at a designated training unit. This in-depth training continues through the opening of your restaurant. You will receive thorough instruction in Customer Service, Restaurant Operations, Restaurant Management, and Safety and Health best practices.
Marketing, PR & Creative
Hot off the press! Marketing & Creative that moves the needle.
Our Marketing and Creative teams work to support the brands Marketing and Advertising efforts through print, digital, video and social channels. Each brand has a developed and well-researched Brand Guidelines document. During the development of your new site, our New Store Opening Teams will assist you in planning your store opening. Our opening team will be there to make sure your opening is successful. Additionally, a Local Store Marketing Guide full of great promotional ideas and instructions for building store traffic is provided alongside strategies to build your local following.